How Photographers can integrate Brand Sponsorships

Photography is not only an art form but also a profession that offers endless possibilities for creative expression. In addition to capturing memorable moments and stunning visuals, photographers can leverage brand sponsorships and sponsored content creation to create additional income streams. In this blog post, we will explore how different niche photographers, including wedding photographers, lifestyle/family photographers, product photographers, fashion photographers, and portrait photographers, can tap into the power of brand partnerships and monetize their passion. Photography Content Niches Wedding Photographers: Wedding photographers can forge partnerships with brands that cater to engaged couples and the wedding industry. Collaborating with wedding dress designers, bridal boutiques, wedding planners, florists, jewelry designers, and other vendors allows photographers to create sponsored content that features their work alongside these brands. By showcasing their skills and incorporating sponsored products and services, wedding photographers can not only enhance their portfolios but also earn additional income. Lifestyle/Family Photographers: Lifestyle and family photographers have the opportunity to collaborate with brands that cater to families, parenting, and everyday living. From children’s clothing brands and toy companies to home decor and lifestyle products, photographers can integrate sponsored items into their photo shoots, offering authentic and relatable content for their audience. Additionally, partnering with family-focused publications, blogs, or social media accounts can open doors to sponsored campaigns and collaborations. Product Photographers: Product photographers can form partnerships with brands that require high-quality images of their products for marketing purposes. E-commerce businesses, small brands, and startups often seek professional product photographers to capture visually appealing images that highlight the features and qualities of their products. By showcasing these brands’ products in their portfolios and collaborating on sponsored content creation, product photographers can establish themselves as experts in their field while generating additional income. Fashion Photographers: Fashion photographers can collaborate with fashion brands, designers, stylists, and fashion publications to create captivating visual content. From editorial shoots to brand campaigns and lookbooks, fashion photographers can showcase their skills and elevate their portfolios by incorporating sponsored garments, accessories, and beauty products. Collaborating with fashion influencers or bloggers can also lead to sponsored content opportunities that amplify the reach of their work. Portrait Photographers: Portrait photographers have the opportunity to partner with a wide range of brands, depending on their specific niche. For example, fitness portrait photographers can collaborate with athleisure brands, fitness equipment companies, or gyms to capture dynamic images that showcase the brand’s products or services. Similarly, beauty and wellness portrait photographers can collaborate with skincare brands, makeup artists, and wellness retreats to create visually stunning content that promotes these brands. How Brands can Sponsor Photographers In the dynamic world of photography, brands play a significant role in empowering photographers to unleash their creativity. These brands provide cutting-edge software or hardware solutions and seek meaningful collaborations with photographers to showcase their products, educate the community, and foster innovation. Pre-launch Campaigns: When brands are preparing to release, for example, a new camera model, they often collaborate with renowned photographers to build anticipation and generate excitement. These partnerships involve exclusive access to the camera, allowing photographers to test and create content with the upcoming product. By sharing their experiences and insights through blog posts, social media content, and behind-the-scenes videos, photographers can create buzz around the new camera and generate interest among their followers. Sponsored Content Creation: Once the new camera is launched, brands can engage photographers in sponsored content creation. This collaboration involves photographers using the latest camera in their professional work, capturing stunning images that highlight the camera’s capabilities and features. These images can be shared on social media, photography platforms, and brand websites, showcasing the real-world applications of the camera and inspiring other photographers to explore its potential. Reviews and Tutorials: Brands often collaborate with photographers to create in-depth reviews and tutorials of new camera models. These collaborations can take the form of blog posts, YouTube videos, or live webinars, where photographers share their hands-on experiences, discuss the camera’s performance, and provide tips for maximizing its potential. By partnering with photographers who have a strong online presence and expertise in their niche, brands can leverage their credibility and reach to educate and engage a wider audience. Post-Processing Software Tutorials: Brands can collaborate with photographers to create educational content centered around post-processing software. These partnerships can involve creating tutorial videos, online courses, or live workshops where photographers demonstrate editing techniques, share tips and tricks, and showcase the capabilities of the software. By aligning with experienced photographers who are skilled in post-processing, brands can provide valuable learning resources that enhance the skills of photography enthusiasts and promote the usage of their software products. Product Integration: When software brands introduce new features or updates, they can collaborate with photographers to showcase the practical applications of these advancements. Photographers can create before-and-after examples, case studies, or project walkthroughs, highlighting how the latest software capabilities enhance their workflow, improve image quality, or enable creative experimentation. These collaborations not only educate the photography community but also demonstrate the continuous innovation and value offered by the software solutions. Community Engagement: Brands can engage photographers in community-driven initiatives, such as photo contests, challenges, or ambassador programs. By partnering with photographers to promote these activities, brands encourage user participation and create a sense of community among photographers who use their software and hardware. This fosters a vibrant ecosystem where photographers can connect, learn from one another, and showcase their skills, while brands strengthen their relationships with their user base. Brands that sponsor photographer content creators Camera Gear Brands: Camera gear brands understand the value of partnering with photographers to showcase their products and build brand awareness. These collaborations often involve providing photographers with the latest camera bodies, lenses, and accessories to capture stunning images. For example: Canon: As one of the leading camera manufacturers, Canon collaborates with photographers to promote their new camera releases. By providing photographers with early access to their latest models, Canon gains exposure through the photographers’ work and valuable feedback. Nikon: Nikon sponsors photographers to showcase the capabilities of

The Flex of Fitness Influencers: Building Strong Brand Partnerships and Sponsoring Fitness Content

In the world of fitness, social media has given rise to a new breed of influencers who inspire and motivate millions with their fitness journeys. These fitness influencers have not only built dedicated followings but have also become sought-after partners for brands looking to tap into the health and wellness market. In this blog post, we will explore the dynamic relationship between fitness influencers and brands, discuss effective strategies for integrating brand sponsorships into fitness content, and uncover the potential for monetizing their influence. The Rise of Fitness Influencers Fitness influencers have emerged as trusted authorities, leveraging their expertise and personal experiences to inspire and educate their followers. Through their social media platforms, they share workout routines, nutrition tips, and motivational content, creating a community of individuals passionate about fitness. With their authentic approach and relatable journeys, fitness influencers have become influential figures in the health and wellness industry. Brands and Fitness Influencers: A Perfect Match:Fitness brands recognize the power of influencers in reaching their target audience effectively. By partnering with fitness influencers, brands can tap into their loyal fan base and benefit from the trust and credibility that influencers have built with their followers. Here are some reasons why brands work with fitness influencers: Authenticity and Trust: Fitness influencers are known for their authenticity and genuine passion for their craft. Brands understand that aligning with influencers who genuinely believe in their products or services enhances the authenticity of their marketing efforts, leading to higher engagement and brand loyalty. Targeted Reach: Fitness influencers have a niche audience of health-conscious individuals, making them valuable partners for brands targeting specific demographics. Whether it’s athletic apparel, workout equipment, or nutrition supplements, brands can leverage the influencer’s reach to promote their offerings to a highly relevant audience. Influencer-Generated Content: Fitness influencers excel at creating high-quality and engaging content that resonates with their audience. Brands can benefit from this by collaborating with influencers to generate unique and creative content featuring their products or services. This content not only drives brand awareness but also showcases the brand’s value and relevance in the fitness space. Integrating Brand Sponsorships into Fitness Content Fitness influencers have various methods for integrating brand sponsorships into their content, ensuring a seamless blend of promotion and value for their audience. Here are some effective strategies for fitness influencers: Product Reviews and Recommendations: Fitness influencers can provide honest reviews and recommendations for fitness-related products or services. By sharing their personal experiences and highlighting the benefits of the sponsored offerings, influencers can help their audience make informed purchasing decisions while promoting the brand. Sponsored Challenges and Workouts: Fitness challenges and workout programs sponsored by brands can be an exciting way to engage the audience while promoting the sponsor. Influencers can design customized workouts or challenges that incorporate the brand’s products or services, creating a win-win situation for both the influencer and the brand. Brand Ambassadors and Long-Term Partnerships: Some fitness influencers enter into long-term partnerships as brand ambassadors. This allows for consistent promotion of the brand’s offerings and deeper integration within the influencer’s content. As brand ambassadors, fitness influencers become the face of the brand, establishing a mutually beneficial relationship that extends beyond one-off sponsorships. Sponsored Events and Retreats: Brands can collaborate with fitness influencers to organize events, workshops, or retreats that provide valuable experiences for their audience. These events create opportunities for influencers to showcase the brand’s products or services while offering a unique and immersive fitness experience to their followers. Types of Fitness Influencer Sponsorships Fitness influencers have become powerful catalysts in the health and wellness industry, inspiring millions of individuals to lead healthier lifestyles. As these influencers share their fitness journeys and expertise on social media, they often collaborate with brands that align with their values and goals. Athletic Apparel and Footwear Brands: One of the most common types of brands that sponsor fitness influencers are athletic apparel and footwear companies. These brands recognize the impact that fitness influencers have on their target audience – health-conscious individuals seeking performance-enhancing gear. By partnering with fitness influencers, athletic apparel and footwear brands can gain valuable exposure and credibility within the fitness community. Sports Nutrition and Supplements Companies: Fitness and nutrition go hand in hand, making sports nutrition and supplements companies ideal partners for fitness influencers. These brands offer products that support workouts, aid in recovery, and enhance overall performance. Fitness influencers often incorporate these brands into their content, sharing their personal experiences with the products and educating their audience about their benefits. Fitness Equipment and Technology Brands: Fitness influencers often collaborate with brands that offer workout equipment and technology solutions. From resistance bands and dumbbells to smart fitness trackers and home gym systems, these brands provide influencers with tools to optimize their workouts and help their audience achieve their fitness goals. By showcasing these products in their content, fitness influencers create awareness and inspire their followers to invest in quality fitness equipment. Wellness and Self-Care Brands: Wellness and self-care brands focus on holistic approaches to health, including mental well-being, stress management, and overall balance. Fitness influencers, who emphasize the importance of a well-rounded approach to fitness, often partner with these brands. They promote products such as aromatherapy oils, mindfulness apps, sleep aids, and relaxation tools, aligning with their audience’s desire for overall wellness. It’s important to be knowledgable with supplements if you’re a creator working with a supplement brand. *You should always have your audience’s health in mind when promoting products & make sure they consult with the proper physicians before trying any supplement. Fitness and Health Apps: In the digital age, fitness influencers collaborate with fitness and health apps that provide workout plans, nutrition tracking, and community support. These apps offer convenience and guidance to individuals on their fitness journeys. By partnering with fitness influencers, app brands gain access to an engaged and motivated audience, while influencers can recommend these apps as valuable resources for their followers. Gym and Fitness Studio Chains: Fitness influencers often form partnerships with gym chains and fitness

How content creators can create recurring revenue with UGC

User-generated content (UGC) has revolutionized the way creators engage with their audience and monetize their influence. In this digital era, creators are leveraging UGC sponsorship deals as a strategic approach to generate recurring revenue. By collaborating with brands to incorporate UGC into their sponsorship agreements, creators can create authentic, compelling content while building long-term partnerships. In this blog post, we’ll explore the concept of UGC, its benefits for creators, and practical tips on how to leverage UGC sponsorship deals for sustainable recurring revenue. Understanding User-Generated Content User-generated content refers to any form of content created by individuals rather than brands themselves. It encompasses a wide range of media, including images, videos, reviews, testimonials, social media posts, and more. UGC allows creators to tap into the creativity and authenticity of their audience, fostering a sense of community and building trust. The Power of UGC Sponsorship Deals: Enhanced Authenticity: UGC sponsorship deals provide creators with the opportunity to align their content with brands in an authentic way. By integrating sponsored products or services into their UGC, creators can maintain their unique voice and style while engaging their audience. Long-Term Partnerships: UGC sponsorship deals often pave the way for long-term partnerships between creators and brands. By consistently producing high-quality UGC that showcases the brand’s offerings, creators can build trust and establish themselves as reliable ambassadors, leading to recurring sponsorship opportunities. Diversified Revenue Streams: UGC sponsorship deals offer creators a diversified approach to revenue generation. Instead of relying solely on traditional ad placements or one-off collaborations, creators can create a steady stream of income by incorporating sponsored UGC into their content strategy. Leveraging UGC Sponsorship Deals for Recurring Revenue Identifying the Right Brands: It’s crucial for creators to align themselves with brands that resonate with their audience and fit their niche. Seek out brands that share similar values and have a genuine interest in collaborating on UGC sponsorship deals. Crafting Compelling UGC: The key to successful UGC sponsorship deals lies in creating engaging and authentic content. Develop creative ideas and formats that seamlessly integrate sponsored products or services into your content while maintaining the trust of your audience. Establishing Clear Sponsorship Guidelines: When entering into UGC sponsorship deals, establish clear guidelines with the brand to ensure both parties are aligned on the content expectations, deliverables, timelines, and compensation. This helps create a mutually beneficial partnership and minimizes misunderstandings. Building and Nurturing Relationships: UGC sponsorship deals often go beyond one-off collaborations. Foster strong relationships with brands by delivering exceptional content, engaging with their marketing teams, and providing valuable feedback. Building these relationships can lead to recurring sponsorship opportunities and mutual growth. Promoting UGC on Multiple Channels: Maximize the impact of UGC sponsorship deals by promoting the content across various platforms and channels. Share it on social media, feature it on your website or blog, and consider leveraging email marketing to reach a wider audience. Measuring and Showcasing Results: To demonstrate the effectiveness of UGC sponsorship deals, utilize analytics tools to track engagement, reach, and conversions. Share these insights with brands to showcase the value of the partnership and negotiate future recurring sponsorship opportunities. The Rise of Short-Form UGC Short-form UGC has experienced exponential growth in recent years, with platforms like TikTok and Instagram Reels leading the way. These platforms have become hubs for creativity, allowing users to create and share short videos that entertain, educate, and inspire. TikTok, in particular, has become a global sensation, boasting over a billion active users worldwide. TikTok’s algorithm-driven feed and viral nature make it an ideal platform for creators to gain visibility and build a dedicated following. By consistently creating engaging and authentic content, creators can amass a large audience, which in turn attracts the attention of brands looking for promotional opportunities. Here’s how creators can leverage TikTok for sponsorship deals: Showcasing Products: Creators can integrate sponsored products seamlessly into their TikTok videos, demonstrating their features, benefits, and unique use cases. By presenting products in a creative and entertaining way, creators can capture their audience’s attention and generate interest in the brand. Participating in Challenges: TikTok challenges are a popular feature that encourages users to create videos based on a specific theme or concept. Creators can collaborate with brands to launch sponsored challenges, amplifying brand visibility and engaging with their audience on a deeper level. Influencer Campaigns: Brands often partner with influential TikTok creators to promote their products or services. Creators can negotiate sponsored content deals where they create dedicated videos showcasing the brand and its offerings to their followers. Instagram Reels for Sponsorship Opportunities:Instagram Reels, a short-form video feature within the Instagram platform, offers similar opportunities for creators to leverage UGC for sponsorship deals. With its user-friendly interface and expansive user base, Reels can be a powerful tool for creators to monetize their content. Here are some strategies for creators looking to attract brand sponsorships on Instagram Reels: Product Demonstrations: Creators can create Reels that feature sponsored products and provide informative and engaging demonstrations. By showcasing the products in action and highlighting their unique features, creators can create authentic and relatable content that resonates with their audience. Storytelling and Narrative-based Content: Brands are often looking to align their messaging with compelling stories. Creators can leverage Reels to tell captivating stories that incorporate sponsored products or brand messages, creating a seamless integration between the content and the sponsor. Collaborations and Influencer Takeovers: Collaborating with other creators or taking over a brand’s Instagram account for a day can be an effective way to showcase sponsored content to a wider audience. These collaborations allow for cross-promotion and can drive significant engagement and visibility for both the creator and the brand. Creating Recurring Revenue Streams One of the key advantages of UGC sponsorships is the potential for recurring revenue. By consistently creating valuable and engaging content, creators can establish themselves as trusted influencers and attract long-term sponsorship deals. Here are some strategies to create recurring revenue streams: Building Long-term Partnerships: Cultivating strong relationships with brands can lead to ongoing sponsorship opportunities.

A guide to Brand Deals and Sponsorships for 2023

Brand deals and sponsorships have become an increasingly popular way for companies to reach their target audience. From athletes to social media influencers, newsletters to podcasts, brands are constantly looking for new and innovative ways to promote their products and services. In this post, we’ll take a closer look at how brand deals and sponsorships work, and how creators can protect themselves while conducting these deals. Athlete Sponsorships Athlete sponsorships are a form of brand deal where companies pay athletes to use and promote their products. These sponsorships are particularly popular in sports where athletes have a large following, such as basketball, football, and soccer. The athlete may wear the company’s logo on their clothing or equipment, or they may create content promoting the product on their social media channels. Action sports have long been a popular platform for brands to promote their products and services, and many athletes in these sports have secured lucrative sponsorship deals. Here are some examples of successful action sport sponsorships: Red Bull and Freestyle Motocross: Red Bull has been a major sponsor of Freestyle Motocross for many years, hosting events such as the Red Bull X-Fighters and sponsoring top riders like Travis Pastrana and Josh Sheehan. The energy drink company has created a strong connection with the sport and its audience, providing exposure and financial support to the athletes. Burton Snowboards and Professional Snowboarders: Burton Snowboards is one of the most well-known brands in snowboarding, and has sponsored some of the top riders in the sport such as Shaun White, Terje Haakonsen, and Mark McMorris. In addition to providing equipment, Burton has also collaborated with these riders on signature lines and events, further solidifying their relationship. Nike and Skateboarding: Nike has made a significant investment in the skateboarding industry in recent years, sponsoring top skateboarders such as Paul Rodriguez and Eric Koston, and even creating its own skateboarding division. Through its sponsorship deals, Nike has been able to expand its reach into the skateboarding community and establish itself as a major player in the industry. Monster Energy and BMX: Monster Energy has been a major sponsor of BMX events and athletes, sponsoring the annual Monster Energy BMX Triple Challenge and top riders such as Pat Casey and Kevin Peraza. The energy drink company has used its sponsorship deals to gain exposure in the BMX community and connect with fans of the sport. When it comes to action sports sponsorships, it’s important for both brands and athletes to carefully consider their partnerships. Brands should choose athletes that align with their values and target audience, while athletes should only accept sponsorships from brands they believe in and trust. It’s also important for both parties to have clear expectations and communication throughout the sponsorship process, including details on compensation, deliverables, and timelines. For athletes, sponsorships can be a lucrative source of income. However, it’s important for athletes to be selective about the brands they partner with. They should only work with brands that align with their values and image, and they should ensure that the terms of the sponsorship are fair and reasonable. Newsletter Sponsorships Newsletter sponsorships are a form of brand deal where companies pay newsletter creators to promote their products or services in their newsletter. Newsletters have become an increasingly popular way for companies to reach their target audience as they provide a direct line of communication with subscribers. For newsletter creators, sponsorships can be a great way to monetize their content. However, they should ensure that the products or services they promote align with their brand and that they disclose any sponsored content to their subscribers. This can help to build trust with their audience and ensure that their readers are aware of any potential conflicts of interest. The Morning Brew, a daily business newsletter, has over 4 million subscribers and is known for its witty, conversational tone. The newsletter includes a section called “Top News” where readers can catch up on the latest business news, and it also includes a section called “Latest from The Brew” where the newsletter promotes its own content, such as its podcast or paid subscription service. The Hustle, a daily tech and business newsletter, has over 2 million subscribers and is known for its engaging content and quirky brand personality. The newsletter includes sections such as “The Hustle Standard” where it highlights a successful entrepreneur, and “Sh*t to Know” where it provides quick and informative snippets of news. Both of these newsletters have successfully integrated sponsored content into their newsletters without disrupting the reader’s experience. For example, The Morning Brew has featured sponsored content from companies such as Mastercard, Citi, and Betterment, while The Hustle has worked with companies such as Microsoft, IBM, and Nike. In terms of industries that have successfully utilized newsletter sponsorships, the tech and business sectors have been particularly successful. Companies in these industries are often looking to reach a specific audience of entrepreneurs, business professionals, and investors, and newsletters offer a targeted and engaged audience. However, newsletters can be effective in a variety of industries. For example, food and lifestyle newsletters can be a great way for brands in the food and beverage industry to promote their products to a receptive audience. Newsletters focused on travel and leisure can be a valuable platform for hotels and resorts looking to promote their properties. For creators looking to secure newsletter sponsorships, it’s important to create a newsletter with a clear and consistent brand identity. By building a loyal subscriber base and establishing a strong brand identity, creators can attract brands that align with their niche and audience. Creators should also be transparent with their subscribers when featuring sponsored content. By clearly labeling sponsored content and ensuring it aligns with the brand’s values and message, creators can maintain their credibility with their subscribers. In terms of pricing for newsletter sponsorships, creators can charge based on the number of subscribers or the reach of the newsletter. Some creators may also charge a flat rate per sponsored

Brand deals for Influencers : A Breakdown for Small to Mid size Influencers

In the age of social media, influencers have become a vital part of a brand’s marketing strategy. With the rise of Instagram, TikTok, and YouTube, influencer marketing has become an essential way for brands to connect with their target audience. However, for small influencers, finding and securing brand deals can be challenging. In this post, we’ll break down how to find and secure brand deals for small influencers based on their follower count. Under 1000 Followers For creators just starting out, it can be difficult to secure brand deals as they don’t have a significant following. However, there are still a few ways to find brand deals. Be Active on Social Media To increase your chances of getting noticed by brands, you need to be active on social media. Post frequently, engage with your followers, and use relevant hashtags. You can also reach out to other small influencers and collaborate with them on projects. By building a community of like-minded creators, you can increase your visibility and reach. Utilize Hashtags and Geo-Tags Hashtags and geo-tags are crucial for increasing your visibility on social media. Use relevant hashtags to make your posts more discoverable, and geo-tags to target a specific audience. By using these tools, you can increase your chances of getting noticed by brands. Reach Out to Small Brands Small brands are always on the lookout for new and upcoming influencers to work with. Reach out to small brands in your niche and pitch yourself as an influencer who can help them reach their target audience. You can also offer to create content for them in exchange for free products or a small fee. Some other tips for small influencers just starting out with under 1000 followers are: Create Quality Content: One of the most important things to focus on as a small influencer is creating quality content. Brands want to work with influencers who have a unique style and can produce high-quality content. Experiment with different types of content and find what works best for your niche. By consistently producing great content, you’ll increase your chances of getting noticed by brands. Engage with Your Followers: Engaging with your followers is essential for growing your audience and attracting brand deals. Respond to comments and messages, and take the time to build relationships with your followers. By showing your audience that you care about them, you’ll build a loyal following that brands will want to tap into. Network with Other Influencers: Networking with other influencers can also help you land brand deals. Attend influencer events and connect with others in your niche. By building relationships with other influencers, you can collaborate on projects and increase your visibility. You can also cross-promote each other’s content to reach a wider audience. Take Advantage of Influencer Marketplaces: There are also influencer marketplaces that can help you find brand deals as a small influencer. Platforms like Sponsora and others allow you to create a profile and connect with brands looking for influencers. These platforms are great for getting started and can help you build relationships with brands. Sponsora is one of the only few that accept creators of all sizes. Get started for free! In terms of earning potential, small influencers may not make as much as larger influencers, but they can still earn money through brand deals. Some brands may be willing to work with smaller influencers for a lower fee or in exchange for free products. As you grow your following and increase your visibility, you can start to command higher rates. 1k-5k Followers Once you’ve built a following of 1k-5k followers, you can start to secure brand deals. Here are a few ways to do so: Create a Media Kit A media kit is a great way to showcase your work and attract potential brand partners. It should include your bio, social media handles, statistics on your reach and engagement, and examples of your work. A media kit can make it easier for brands to evaluate your content and decide whether you’re a good fit for their brand. Use Influencer Marketing Platforms Influencer marketing platforms like Sponsora can connect you with brands looking for influencers in your niche. Our platform provide a marketplace where brands and influencers can find each other, negotiate rates, and collaborate on campaigns. Attend Industry Events Attending industry events, such as conferences and trade shows, can help you network with brands and other influencers. These events provide a great opportunity to learn more about the industry and to meet potential brand partners. 10k-100k Followers For influencers with 10k-100k followers, brand deals become more common. Here are a few ways to secure brand deals at this stage: Build Relationships with Brands As you gain more followers, it’s essential to start building relationships with brands. Reach out to brands you love and create content for them in exchange for a fee or free products. By building relationships with brands, you can secure long-term partnerships and increase your earning potential. Pitch Yourself to Brands If you’re interested in working with a specific brand, pitch yourself to them. Send them an email or DM, and showcase your work and why you’d be a good fit for their brand. Make sure to personalize your pitch and show the brand that you’re genuinely interested in working with them. Work with an Agency Working with an agency can help you secure more significant brand deals and simplify the negotiation process. An agency can help you create a media kit, negotiate rates, and manage campaigns. However, keep in mind that agencies often take a significant cut of revenue from your brand deals, and the deals they bring you may not align with your values. 10k-100k followers: Once you’ve reached the 10k-100k follower range, you can start to attract more significant brand deals. This is because you have a solid following that trusts you and your content. At this point, you may also have established yourself as an expert in your niche, which makes you more