Meta Initiates Testing for Threads Posts on Mastodon and ActivityPub-Supporting Services

Mark Zuckerberg, CEO of Meta, recently announced that Threads, Meta’s social networking platform, is undergoing testing to make Threads posts accessible on Mastodon and other platforms supporting the ActivityPub protocol. Embracing interoperability with the decentralized social media landscape known as the “fediverse,” which includes Mastodon and Pixelfed, aligns with Meta’s commitment to providing users with […]

Sponsorship Marketing for Blue Collar Industries: Can it work?

In the world of sponsorship marketing, there’s a common misconception that atypical brand niches such as Home Improvement, Woodworking, or Landscaping cannot find success with social media marketing and influencer sponsorships. However, the reality is that there is a wealth of high-value creators in each of these niches who can bring tremendous value to brands […]

How Sponsorships can be implemented in VR, AR & Mixed Reality

Virtual Reality refers to a simulated experience that can be similar to or completely different from the real world. VR technology typically involves wearing a head-mounted display that immerses users in a computer-generated environment, often accompanied by motion tracking and interactive controllers. VR technology has made significant strides in recent years, with improved graphics, increased […]

The Value & Metrics of Newsletter Sponsorships

Newsletters have become a popular medium for delivering curated content, industry insights, and valuable information directly to subscribers’ inboxes. Beyond providing valuable content, newsletters also offer a unique opportunity for creators to monetize their efforts through sponsorships. In this comprehensive guide, we will explore the world of newsletter sponsorships, including strategies for securing brand deals, […]

How Photographers can integrate Brand Sponsorships

Photography is not only an art form but also a profession that offers endless possibilities for creative expression. In addition to capturing memorable moments and stunning visuals, photographers can leverage brand sponsorships and sponsored content creation to create additional income streams. In this blog post, we will explore how different niche photographers, including wedding photographers, […]